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       <video:title>Joel Fletcher Animation Demo Reel</video:title>
       <video:description>Clips from feature films, games and commercials animated via CGI and stop-motion</video:description>
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       <video:title>Joel Fletcher Cartoony Demo Reel</video:title>
       <video:description>Cartoon style animations from various movies, commercials, and games</video:description>
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       <video:title>Joel Fletcher CGI Commercial Reel</video:title>
       <video:description>Commercials animated via computer graphics</video:description>
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       <video:title>Joel Fletcher Stop-Motion Commercial Reel</video:title>
       <video:description>A collection of commercials animated via stop-motion</video:description>
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   <url>
     <loc>https://www.joelfletcher.com/experimental-films/</loc>
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       <video:thumbnail_loc>https://www.joelfletcher.com/experimental-films_files/encounter.jpg</video:thumbnail_loc>
       <video:title>Encounter</video:title>
       <video:description>Knights vs aliens in the middle ages. Stop-motion animation from 1982.</video:description>
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       <video:thumbnail_loc>https://www.joelfletcher.com/experimental-films_files/mall-mania.jpg</video:thumbnail_loc>
       <video:title>Mall Mania</video:title>
       <video:description>A time-lapse of Los Angeles malls from 1990.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/mall-mania.mp4</video:content_loc>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/experimental-films_files/the-wanderer.jpg</video:thumbnail_loc>
       <video:title>The Wanderer</video:title>
       <video:description>An incredible upside-down record breaking journey through Madison, Wisconsin in 1981.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/the-wanderer.mp4</video:content_loc>
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     <video:video>
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       <video:title>Mirage</video:title>
       <video:description>Visionary metaphysical scenes using the unique art form of dance-animation, filmed in 1982.</video:description>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/experimental-films_files/people-patterns.jpg</video:thumbnail_loc>
       <video:title>People Patterns</video:title>
       <video:description>Time-lapse cinematography portrays interesting events in Madison, Wisconsin circa 1980.</video:description>
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   <url>
     <loc>https://www.joelfletcher.com/behind-the-scenes/</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/behind-the-scenes_files/joel-fletcher-skellington.jpg</video:thumbnail_loc>
       <video:title>Animating a Scene from The Nightmare Before Christmas</video:title>
       <video:description>Animators Joel Fletcher and Richard Zimmerman bring the characters to life.</video:description>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/behind-the-scenes_files/laser-xl7-roadracer.jpg</video:thumbnail_loc>
       <video:title>Animating Ralph S. Mouse</video:title>
       <video:description>A documentary of the stop-motion techniques used for the ABC special from 1990.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/animating-ralph-s-mouse.mp4</video:content_loc>
       <video:duration>235</video:duration>
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       <video:thumbnail_loc>https://www.joelfletcher.com/behind-the-scenes_files/uncle-elephant-train.jpg</video:thumbnail_loc>
       <video:title>Animating Uncle Elephant</video:title>
       <video:description>Animating multi-character shots via old school stop-motion animation in 1991</video:description>
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   <url>
     <loc>https://www.joelfletcher.com/time-lapse/</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/time-lapse_files/tinseltown-tourists.jpg</video:thumbnail_loc>
       <video:title>Tinseltown Tourists</video:title>
       <video:description>Various tourist attractions in Los Angeles are captured via time-lapse cinematography circa 2009.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/tinseltown-tourists.mp4</video:content_loc>
       <video:duration>226</video:duration>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/time-lapse_files/new-york-minute.jpg</video:thumbnail_loc>
       <video:title>A New York Minute</video:title>
       <video:description>The frantic pace of modern urban life is captured at Times Square via time-lapse in 2008.</video:description>
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       <video:duration>64</video:duration>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/time-lapse_files/cloudscapes.jpg</video:thumbnail_loc>
       <video:title>Cloudscapes</video:title>
       <video:description>A visionary view of amazing cloud formations from New Zealand presented via time-lapse photography.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/cloudscapes.mp4</video:content_loc>
       <video:duration>98</video:duration>
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       <video:thumbnail_loc>https://www.joelfletcher.com/time-lapse_files/distant-cities.jpg</video:thumbnail_loc>
       <video:title>Distant Cities</video:title>
       <video:description>Time-lapse views of the coastal cities Seattle Washington, Skagway Alaska, and Wellington New Zealand.</video:description>
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       <video:duration>78</video:duration>
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     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/time-lapse_files/car-cavalcade.jpg</video:thumbnail_loc>
       <video:title>Car Cavalcade</video:title>
       <video:description>The action surrounding the hot rods, customs and classics at the Culver City Car Show in May 2009.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/car-cavalcade.mp4</video:content_loc>
       <video:duration>89</video:duration>
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   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=making-encounter-stop-motion</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/encounter.jpg</video:thumbnail_loc>
       <video:title>Encounter</video:title>
       <video:description>A flying saucer arrives in the middle ages.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/encounter.mp4</video:content_loc>
       <video:duration>205</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=fairy-tale-surrealism</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/red-riding-hood-animation.jpg</video:thumbnail_loc>
       <video:title>Animated scenes from Red Riding Hood and the Well-Fed Wolf</video:title>
       <video:description>Talking food comes to life via stop-motion animation by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/red-riding-hood-animation.mp4</video:content_loc>
       <video:duration>347</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=stop-motion-field-trip</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/goin-down-highway.jpg</video:thumbnail_loc>
       <video:title>Goin Down the Highway</video:title>
       <video:description>A stop-motion animated sequence from the TV movie Runaway Ralph.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/goin-down-highway.mp4</video:content_loc>
       <video:duration>72</video:duration>
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   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=stop-motion-doughboy</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/doughboy.jpg</video:thumbnail_loc>
       <video:title>Pillsbury Doughboy Holiday Baking</video:title>
       <video:description>A stop-motion Doughboy commercial, animated by Joel Fletcher in 1992.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/doughboy.mp4</video:content_loc>
       <video:duration>30</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=making-mickeys-parade</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/mickeys-parade.jpg</video:thumbnail_loc>
       <video:title>Mickey's Parade Frozen Treats</video:title>
       <video:description>A spectacular commercial created with stop-motion animation.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/mickeys-parade.mp4</video:content_loc>
       <video:duration>31</video:duration>
     </video:video>
   </url>
    <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=elm-st-3-fx</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/elm-st-3-fx.jpg</video:thumbnail_loc>
       <video:title>Nightmare on Elm Street 3 Special Effects</video:title>
       <video:description>The Freddy Krueger sink and television sequences.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/elm-st-3-fx.mp4</video:content_loc>
       <video:duration>140</video:duration>
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   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=giant-scorpion-animation</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/nightscorp.jpg</video:thumbnail_loc>
       <video:title>The Night Scorps from Oblivion</video:title>
       <video:description>Gigantic alien scorpions from the 1994 movie Oblivion, animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/nightscorps.mp4</video:content_loc>
       <video:duration>150</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=stop-motion-chroma-key</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/cavemen-sabertooth.jpg</video:thumbnail_loc>
       <video:title>Cup-O-Noodles Sabertooth</video:title>
       <video:description>A commercial from 1994 featuring a sabertooth tiger animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/cup-o-noodles-sabretooth.mp4</video:content_loc>
       <video:duration>31</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=bodybuilder-sculpture-zane</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/art-of-bodybuilding.jpg</video:thumbnail_loc>
       <video:title>The Art of Bodybuilding</video:title>
       <video:description>Frank Zane and Lisa Lyon pose at the 1979 Mr. Olympia competition.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/art-of-bodybuilding.mp4</video:content_loc>
       <video:duration>244</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=zippy-the-cap</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/zippy-the-cap.jpg</video:thumbnail_loc>
       <video:title>The Make-Believe History of Black Star Beer</video:title>
       <video:description>A fun commercial from 1992, featuring Zippy the Cap animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/zippy-the-cap.mp4</video:content_loc>
       <video:duration>61</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=magic-island-stone-giant</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/stone-giant.jpg</video:thumbnail_loc>
       <video:title>The Stone Giant from Magic Island</video:title>
       <video:description>A parody of Ray Harryhausen stop-motion movies, animated by Joel Fletcher in 1995.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/stone-giant.mp4</video:content_loc>
       <video:duration>254</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=life-savers-animation</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/moving-lifesavers.jpg</video:thumbnail_loc>
       <video:title>Moving Life Savers</video:title>
       <video:description>A 1989 commercial featuring hundreds of real Life Savers candies in action. Stop-motion animation by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/moving-lifesavers.mp4</video:content_loc>
       <video:duration>31</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=lucid-dream-movie</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/lucid-dream.jpg</video:thumbnail_loc>
       <video:title>Lucid Dream</video:title>
       <video:description>An experimental short film combining pixilation and digital post processing.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/lucid-dream.mp4</video:content_loc>
       <video:duration>81</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=moose-deer-animation</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/moose-deer.jpg</video:thumbnail_loc>
       <video:title>Montana's Cookhouse Moose and Deer</video:title>
       <video:description>6 commercials featuring the Moose and Deer mascots. Character animation by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/moose-deer.mp4</video:content_loc>
       <video:duration>156</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=hand-walking-movie</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/the-wanderer.jpg</video:thumbnail_loc>
       <video:title>The Wanderer</video:title>
       <video:description>An incredible upside-down record breaking journey through Madison, Wisconsin in 1981.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/the-wanderer.mp4</video:content_loc>
       <video:duration>290</video:duration>
     </video:video>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/feats-of-strength.jpg</video:thumbnail_loc>
       <video:title>Feats of Strength</video:title>
       <video:description>Athlete Mark Daniel performs various power stunts, including pulling a car upside down.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/feats-of-strength.mp4</video:content_loc>
       <video:duration>143</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=stop-motion-fruit-man</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/fruitman.jpg</video:thumbnail_loc>
       <video:title>California Cooler Fruit Man</video:title>
       <video:description>A 1988 commercial featuring a man made out of fruit. Animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/fruitman.mp4</video:content_loc>
       <video:duration>11</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=animating-hersheys-kisses</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/kisses.jpg</video:thumbnail_loc>
       <video:title>Hershey's Kisses Skaters and Snake Charmer</video:title>
       <video:description>Two Hershey's Kisses commercials from 1995, animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/kisses.mp4</video:content_loc>
       <video:duration>30</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=creating-mall-mania-time-lapse</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/mall-mania.jpg</video:thumbnail_loc>
       <video:title>Mall Mania</video:title>
       <video:description>A time-lapse of Los Angeles malls from 1990.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/mall-mania.mp4</video:content_loc>
       <video:duration>264</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=gears-war-4-cinematic</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/marcus-kait-gears-of-war-4.jpg</video:thumbnail_loc>
       <video:title>Finale scene from Gears of War 4</video:title>
       <video:description>Part of the shocking end sequence, animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/gears-4-ending-640.mp4</video:content_loc>
       <video:duration>93</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=pee-wee-christmas-title-sequence</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/pee-wee-christmas-house.jpg</video:thumbnail_loc>
       <video:title>Pee-Wee's Playhouse Christmas Special Title Sequence</video:title>
       <video:description>The Emmy nominated scene animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/peewee-christmas.mp4</video:content_loc>
       <video:duration>54</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=box-lounge-singer-commercial</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/lounge.jpg</video:thumbnail_loc>
       <video:title>Progressive Box Lounge Singer</video:title>
       <video:description>A 2019 commercial featuring a crooning Box character, animated by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/lounge.mp4</video:content_loc>
       <video:duration>32</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=animated-sea-lions</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/sea-lions-shark.jpg</video:thumbnail_loc>
       <video:title>Sea Lion Ballet</video:title>
       <video:description>An underwater scene created for National Geographic Ocean Odyssey. Animation by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/sea-lions-shark.mp4</video:content_loc>
       <video:duration>84</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=splatterhouse-cinematic-animation</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/rick-terror-mask.jpg</video:thumbnail_loc>
       <video:title>Confronting the Terror Mask</video:title>
       <video:description>The final cut-scene from the 2008 game Splatterhouse. Animation by Joel Fletcher.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/splatterhouse-ending.mp4</video:content_loc>
       <video:duration>63</video:duration>
     </video:video>
   </url>
   <url>
     <loc>https://www.joelfletcher.com/creative-process/?post=learning-nineties-cgi</loc>
     <video:video>
       <video:thumbnail_loc>https://www.joelfletcher.com/flicks/early-cgi-test.jpg</video:thumbnail_loc>
       <video:title>My First CGI Shot 1994</video:title>
       <video:description>A pterosaur flies through a desert environment.</video:description>
       <video:content_loc>https://d2dvk9aq3zeg5i.cloudfront.net/pterosaur.mp4</video:content_loc>
       <video:duration>04</video:duration>
     </video:video>
   </url>
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